Industries · Financial Services

Fred for financial advisors.

Answer prospect questions, capture leads, and book consultations around the clock. Configure guardrails for your business and reserve professional decisions for your team.

Every prospect, captured and routed.

A prospect is thinking about their retirement or a rollover and wants to know how you work and what you charge. Fred answers the general questions, captures the lead with a clean summary, and books the intro call, while any actual advice waits for a licensed advisor.

What Fred does

  • Answers services, approach, and general education
  • Captures leads and qualifies goals
  • Books intro calls and consultations
  • Explains your fee model in general terms

When Fred hands off to you

  • A request for a stock pick or what to invest in
  • A 401k rollover or retirement-account decision
  • A complaint or a FINRA matter
  • A prospect ready for a licensed advisor

What Fred won’t do

  • Give personalized investment or suitability advice
  • Recommend a security or promise a return
  • Advise on a rollover over chat

Pre-configured for advisory and wealth firms: financial planning, retirement, and investment inquiries; all advice routed to a licensed advisor.

Future on their mind. Fred books the call.

Talk to Fred.

Server-side guardrails

Example rules to review and configure for your deployment.

Every financial advisory deployment runs the Retail Financial Services pack. The panel below illustrates industry rules, custom rules, and intended boundaries. Configured checks target recognized patterns; they can miss context or flag harmless content. Confirm the active rules and test them for your deployment. Example messages are illustrative and must be adapted to your services and escalation workflow.

Automated Guardrail Actions

Pack rules enforced in addition to baseline protections.industry.financial-retail

10 pack rules
Rule IDActionSeverityPhaseMessageTriggers
fin-elder-exploitation-escalateESCALATES4inputThis is a serious concern. Please contact the account provider through its verified support channel for help with this concern.contains: someone is taking my money, my caregiver controls my account, power of attorney is stealing +11
fin-guaranteed-returnsDENYS4outputI can't promise investment returns. All investments carry risk and require licensed advice based on your individual situation.contains: guaranteed return, risk free, double your money +12
fin-aml-escalateESCALATES3inputI need to connect you with our compliance team for this type of inquiry. They can assist you properly and securely.contains: large cash deposit, structuring, smurfing +12
fin-no-suitability-adviceDENYS3inputInvestment and lending decisions depend on your complete financial picture. I can share general education, but personalized recommendations require a licensed advisor. Let me connect you with one.contains: should I invest, what stock to buy, recommend a stock +17
fin-no-rollover-adviceESCALATES3inputRollover and retirement account decisions have significant tax and fiduciary implications. Let me connect you with a licensed advisor who can evaluate your specific situation.contains: roll my 401k, rollover my ira, transfer my 401k +10
fin-identity-verificationESCALATES3inputI can't access account details in this channel. Let me connect you with a licensed advisor who can assist you securely.contains: account balance, transaction history, my account +14
fin-complaint-escalateESCALATES2inputI take this seriously. Let me connect you with our compliance team who can address your concerns and ensure they're properly documented.contains: file a complaint, report your company, FINRA complaint +15
fin-product-interest-escalateESCALATES2inputGreat, let me connect you with an advisor who can walk you through our options and find the right fit for your goals.contains: open an account, interested in a CD, IRA options +17
fin-reg-bi-disclaimerDISCLAIMERS2outputcontains: investment, portfolio, securities +13
fin-disclaimerDISCLAIMERS2outputcontains: apr, apy, interest rate +9

Hard limits

Intended boundaries for the configured rules. Detection and handoff are not guaranteed.

  • Do not give investment, suitability, or rollover advice, that needs a licensed advisor
  • Do not promise a return or call anything risk-free
  • Reserve account access and identity verification for your approved banking channels
  • Configure routing for elder-exploitation and money-laundering red flags to compliance. Check receipt and follow-up.

Your custom rules

Layered on top of the pack, unique to your business. No developer required.

Unlimited

The pack is the starting line, not the ceiling. Every deployment can add its own rules in the admin, block, warn, or just log on any phrase you choose, in either phase, with your own response message. They run right alongside the pack.

  • BLOCKoff-topic requests that aren't your business
  • WARNbefore any rate or return is stated over chat
  • LOGwhen a visitor asks about a specific account
Add your own rule

These industry rules stack on top of the always-on baseline, your region’s privacy and consumer-finance rules, and macro overlays. See how the guardrail layers work

Know which lead to call back first.

With an enabled integration, Fred can send lead scores and conversation summaries to your system. Delivery depends on your configuration and the receiving system.

Advisory questions.

Will Fred recommend investments?

No. Fred won’t pick stocks, recommend securities, or give suitability advice. It shares general education and books a licensed advisor.

Can it advise on a 401k rollover?

No. Rollover and retirement decisions have tax and fiduciary implications, so Fred routes them to a licensed advisor rather than advising over chat.

Does Fred promise returns?

Fred is designed to decline requests for promised returns or risk-free investment claims. Configure and test the relevant refusal rules; investment decisions belong with a qualified advisor.

Can it book a consultation?

Yes. Fred qualifies the prospect’s goals, captures a clean summary, and books the intro call with your team.

Book every prospect. Stay in your lane.

Choose a plan, configure Fred for your business, and test before launch. Or ask Fred a question in the corner of this page.