Talk to Fred is the WordPress AI voice assistant that captures leads, trains on your content, and stays compliant in 35+ regulated industries. Live in 20 minutes.
How It Works · Your Content
ChatGPT does not know your business. Fred does, because Fred is trained on your website, your documents, and your wording. Every page you ever published finally goes to work.
Most chatbots answer from generic training data or a vendor’s help docs. The visitor gets a vague answer, the page they needed never comes up, and the lead walks. Fred flips that: your content is the source of truth, and the conversation is how visitors finally find it.
Three ways in, no developer required. Point, index, done.
Talk to Fred.
Because Fred knows your catalog, the conversation does not stop at “here is a link.” Fred surfaces the product card, the booking page, or the service description inside the widget, with add-to-cart for WooCommerce stores. The visitor asks, sees, and acts without ever leaving the conversation. That is also what makes Fred’s lead scoring smarter: it scores what was surfaced and what the visitor did with it, not which URL they landed on. Curious what that looks like by the time it reaches your CRM? Take a look.
Your content is indexed into a knowledge base. When a visitor asks something, Fred retrieves the most relevant pieces of your content first and answers from those, the technique evaluators call retrieval augmented generation, or RAG. The model is not free-styling from its training data; it is grounded in what you gave it.
Fred is designed to say so rather than guess, and to capture the question and route it to your team. A question Fred cannot answer is still a lead with intent, which beats a confident wrong answer every time.
In the WordPress plugin, your knowledge base lives on your own server. On Fred Cloud, we manage the index for you. In both modes, conversations have PII redaction applied before anything is stored or forwarded, and your content is never used to train anyone else’s models.
PDF, Word, and Markdown documents, alongside the automatic indexing of your site’s pages, posts, and WooCommerce products. You can also index external URLs you choose, like manufacturer specs or partner pages.
Yes. Voice and text are the same Fred with the same knowledge base and the same guardrails. A visitor can ask out loud and get the same grounded answer they would get typing.
It is part of the same roughly 20 minute setup: install, point Fred at your content, pick your guardrail pack, go live. Our training videos walk you through it, or add a paid setup and we handle the configuration with you.
Hundreds of pages of expertise are sitting on your site right now, answering no one. Fred changes that in about 20 minutes.
