Industries · Real Estate & Property

Fred for residential real estate.

Answer buyer and seller questions, capture leads, and book showings around the clock, an AI agent that fills your pipeline and never steers, values a home, or touches a contract.

Every lead, captured and routed.

A buyer is browsing listings at 11pm and wants to know about a property, the neighborhood, or what to do next. Fred answers the general questions, captures the lead, and books a showing with an agent, while valuations, contracts, and any fair-housing-sensitive question stay with a licensed professional.

What Fred does

  • Answers listings, process, and general questions
  • Captures buyer and seller leads, 24/7
  • Books showings and listing consultations
  • Routes financing and offer questions to your agent

When Fred hands off to you

  • A request to value or price a specific home
  • Any offer, contract, or negotiation question
  • A neighborhood question that touches protected class
  • A lead ready to tour or list

What Fred won’t do

  • Steer buyers by protected class (Fair Housing)
  • Give a property valuation or price opinion
  • Draft or advise on a contract, or direct a wire

Pre-configured for residential brokerages and agents: listings, showings, and general buyer/seller questions; valuations and contracts handled by a licensed professional.

House hunting at midnight. Fred books the showing.

Talk to Fred.

Server-side guardrails

The guardrails you manage in the admin, enforced before Fred replies.

In real estate, two wrong answers can sink a deal or a license: a fair-housing slip and a wire-fraud instruction. This is the compliance panel you manage in the admin: the industry pack automation, your own custom rules, and the hard limits Fred holds no matter how it’s asked. All of it is enforced on our servers before a word reaches the visitor. Not a suggestion in a prompt a clever question can talk around.

Automated Guardrail Actions

Pack rules enforced in addition to baseline protections.industry.real-estate

8 active rules
Rule IDActionSeverityPhaseMessageTriggers
re-fair-housing-inputDENYS4inputI provide housing information based on your preferences like budget, commute, size, and amenities. I'm not able to filter by demographic characteristics. Let me know what features matter most and I'll help you find the right fit.contains: no minorities, white neighborhood, no blacks +17
re-fair-housing-outputDENYS4outputI provide housing information based on stated preferences like budget, location, and features. Property recommendations are based on your criteria, not demographic factors.contains: you would fit in better in, I wouldn't recommend that area for you, that area isn't for people like you +12
re-no-valuationsDENYS3outputI can't provide specific property valuations — that requires a licensed appraiser or a comparative market analysis from your agent. I can share general market trends and comparable sale data for the area.contains: your home is worth $, estimated value of $, property value is $ +12
re-escalate-contractsESCALATES3inputReal estate contracts require a licensed professional. Let me connect you with an agent who can prepare the right documents for your situation.contains: draft a contract, purchase agreement, offer letter +16
re-wire-fraud-escalateESCALATES3inputWire fraud is one of the biggest risks in real estate closings. NEVER wire money based on emailed instructions without verifying directly by phone with your title company or closing agent using a known number. Let me connect yo…contains: wire transfer for closing, wire instructions, where to wire money +11
re-showing-escalateESCALATES2inputI'd be happy to help you see this property. Let me connect you with an agent who can schedule a showing at a time that works for you.contains: schedule a showing, want to see the property, tour the house +12
re-listing-escalateESCALATES2inputGreat, let me connect you with an agent who can provide a market analysis and walk you through your selling options.contains: sell my home, list my house, what is my home worth +14
re-disclaimerDISCLAIMERS2outputcontains: property, listing, home +13

Hard limits

The boundaries Fred holds, no matter how a visitor asks.

  • Never steer buyers toward or away from areas by protected class (Fair Housing)
  • Never give a specific property valuation or appraisal
  • Never draft or advise on a real estate contract
  • Never tell anyone to wire funds, flags wire-fraud risk and routes to a person

Your custom rules

Layered on top of the pack, unique to your brokerage. No developer required.

Unlimited

The pack is the starting line, not the ceiling. Every deployment can add its own rules in the admin, block, warn, or just log on any phrase you choose, in either phase, with your own response message. They run right alongside the pack.

  • BLOCKoff-topic requests that have nothing to do with your listings
  • WARNbefore anyone is given a number that looks like a valuation
  • LOGwhen a buyer asks about schools or neighborhood demographics
Add your own rule

These industry rules stack on top of the always-on baseline, your region’s fair-housing and disclosure rules, and macro overlays. See how the guardrail layers work

Know which lead to call back first.

Every conversation lands in your CRM with a lead score, a purchase probability, and a plain-language summary. The pre-approved buyer ready to tour gets called before the casual browser, so your agents work the warmest lead first instead of guessing.

Residential real estate questions.

Will Fred tell me what a home is worth?

No. A specific valuation requires a licensed appraiser or a comparative market analysis from your agent. Fred shares general information and routes pricing questions to your team. That boundary is enforced on our servers before Fred ever speaks, not suggested in a prompt a clever question can talk around.

How does Fred handle fair housing?

Fred answers based on stated preferences like budget, size, and commute, and never steers buyers toward or away from areas based on a protected class. That’s enforced before Fred replies, so a careless answer can’t become a fair-housing problem.

Does Fred protect against wire fraud?

Yes. Wire fraud is one of the biggest risks in a closing. Fred never instructs anyone to wire funds and routes any money-movement question straight to a person on your team.

Can it book showings?

Fred captures the lead and routes or books the showing in seconds. Direct calendar booking depends on the scheduling tools you already run. Our training videos show you how to connect them, or you can add a paid setup.

Answer every lead. Stay in your lane.

Go live in about 20 minutes. Or ask Fred a question right now, it is in the corner of this page.